Claim your Niche! a market positioning workshop for service professionals with Janet Schieferdecker of Quantum Growth September 19, 2009

September 19-20, 10am-6pm

Market positioning is not just for the big guys.

Knowing your market position is the basis of all successful marketing. Without it, your marketing efforts won’t continuously generate the high-quality leads that you want. When it’s your business, your brand is you.
Claim Your Niche is for service professionals whose business is personal, whose service feels personal, for whom marketing is a very personal experience. When your market position goes beyond branding into “core identity branding”, getting to the essence of your position requires some deep introspection.
Create an effective marketing machine that feels right to you.

“Claim Your Niche” is designed to help accelerate the process of articulating your position. Building a solid and systematic marketing approach then becomes much easier and more in line with your personal values, allowing you to:
• Communicate clearly with your target audience
• Sustain a presence in your market
• Become a recognized authority in your niche
• Attract and handle as many clients as you want

Some of the benefits you’ll get from the “Claim Your Niche” experience:
• Differentiate yourself from your competition.
• Develop a concise and compelling way of answering the question "what do you do?"
• Communicate with confidence.
• Get clear on who your target really is and what is driving them.
• Save time: Accelerate developing your message with a built-in network of support and feedback.
• Get more clients.
• Have fun and make connections.


Some of what you’ll do in the “Claim Your Niche” workshop:
• Access your other-than-conscious mind with NLP and other modalities to pull out useful information that is already there.
• Learn to attract ideal clients and and to let deadbeat clients go.
• Brainstorm with others. Share your insights with others, and receive theirs as well as you craft
your position and the messages about it.
• Learn what makes you the right person for your job, and how to express that.
• Get insight on big-picture trends in your industry, for yourself and for your clients through a specially-designed combination of NLP spatial anchor patterns and Hellinger-style mediumship.

When: September 19-20 (Saturday & Sunday), 10am - 6pm
Where: Novato Oaks Inn 215 Alameda del Prado, Novato, CA 94949
Fee: $395; pay in full by 9/15 and pay only $335 (15% off)!

Facilitators: Janet Schieferdecker & Amy Conger

This workshop is a recommended before joining the “Core Identity Marketing” group coaching programs. The next Foundations of Business Growth class begins in October. Details of the group will be given to interested participants at the workshop or call Janet at 510-530-8905.

For more information, and to register, visit: quantumgrowth.biz/claimyourniche

Official Website: http://quantumgrowth.biz/claimyourniche