Austin Business Group: Using SEO to generate business leads from your web site March 15, 2006

NOTE: This is a free event and is open to the public. The group is mostly entrepreneurs and business owners.

Venue

Bill will be speaking on March 15th (yes, the Ides of March) at the Yarborough Branch of the Austin Public Library at 2210 Hancock Drive, Austin, TX 78756.

This event is free and open to the public. If you know someone who couldbenefit from this talk, please feel free to pass this on to them.

The meeting starts at 6:30 and goes until 8:30.

The meeting format is:

6:30-7 pm : Greeting, networking and announcements
7 pm : Talk begins followed by Q&A then networking

Getting more business from your web site

Bill Leake, President and CEO of LCG/Apogee Search, the top Search Engine Marketing firm in the Southwest, will be speaking to the Austin Business Group about how to make your web site into a tool that generates business for your company. Go from a brochure web site to one that helps you sell your services or product using search engine marketing techniques.

Bill will talk about the entire spectrum of search engine marketing techniques that include:

1) Laying the foundation ? optimize your site with tags, keywords and proper structure in order to help with search engine ranking

2) Taking it the next level ? Using google adwords and other pay-per-click strategies to generate leads that create revenue.

About Bill Leake:

A former McKinsey consultant and Dell veteran, Bill draws on a deep expertise in both business and marketing to help increase revenues for a wide range of clients.

Prior to founding Apogee Search, Bill was President of Journyx, the leading provider of web-based time and expense management solutions.

At Journyx, he used online and other direct methods to grow the company from five to 50 people, and product revenues from zero to over $4 million. Prior to Journyx, he held leadership and executive positions at several public and private venture-capital backed firms, including Trusted Information Systems (TISX, now NET), Haystack Labs, Power Computing and Dell. At Dell, Bill worked in the Office of the Chairman, and post-Dell, he also founded a B2C catalog firm with
revenues currently in the healthy 8-figures.

Before Dell, Bill worked as a management consultant at McKinsey and Company, where he served clients in North America, South America, and Europe across a wide range of industries.

Bill received his MBA with honors from the University of Texas at Austin and his B.A. from Yale University.

Bill?s company was recently profiled in the Austin Business Journal, and quoted in the NY Times. You can read more about Bill and his company here:

http://www.bizjournals.com/salespower/2006/01/24/1.html?page=1

http://www.nytimes.com/2006/02/27/technology/27ecom.html?ex=1141880400&en=1a087309e7a797e8&ei=5070

The Austin Business Group can be found here:

http://finance.groups.yahoo.com/group/austinbusiness/