Asking for Money: What the Arts Need to Learn About Fundraising September 21, 2011

Theater Resources Unlimited (TRU), The Players Theatre and Back Stage heads into the twentieth year of TRU’s industry panels with Asking for Money: What the Arts Need to Learn About Fundraising on Wednesday, September 21, 2011 at 7:30pm at The Roy Arias Payan Theater, 300 W. 43rd Street, 5th floor, NYC

Panelists will include Ben Cameron, arts program director for the Doris Duke Charitable Foundation, former executive director of Theatre Communications Group (TCG); Laura Fredricks, International Philanthropic Advisor, and Best-Selling Author of “The ASK”; and Bruce Payne, executive director of the Shelley & Donald Rubin Foundation.

Do social service organizations and educational institutions know things that those in the arts don’t know about raising money? From the funders’ point of view, do requests look noticeably different, and are there smart practices outside the arts that those in theater might benefit from adopting? This panel of experts will look at these differences as well as the most effective ways of asking for money in general, including techniques that have proven successful for others over the years, both in grant writing and donor cultivation. Insights will also be offered into the mission and thinking of the foundations who are represented, and what requests have stood out for them over the years.

Doors open at 7:00pm for networking and refreshments, panel starts promptly at 7:30pm. FREE for TRU members; $12 for non-members. Please call at least a day in advance (preferably sooner) for reservations: 212-714-7628; or e-mail Christopher Massimine, Programming Director at ChrisM@truonline.org.