Is there still a glass wall between digital and traditional marketing? Has the blog already happened, or is it just the tip of the iceberg? Five leading thinkers and practitioners in the exploding experiential and ambient marketing space will take us into a glimpse of the future: the consequences of blogging, the slippery slope of pitching digital against traditional techniques in tactics wars, and the impacts on strategy, logistics, agencies, brands and budgets.
Please join us for the AMA Toronto Chapter’s season opener roundtable. Jim Warrington, past AMA president and strategist at Fantail Communications, leads an eclectic and visionary group of experts to some surprising conclusions.
Official Website: http://www.email01.com/AMA/email/september05_2006.html
Added by davidcrow on September 19, 2006