WILLIAM MAZZARELLA
Advertising, Culture and Globalization:
Producing the Indian Consumer
Thursday, February 16, 2005, 6:00?7:30 p.m.
Reception to Follow
Wollman Hall
65 West 11th Street, 5th Floor
William Mazzarella is the author of Shoveling Smoke. Mazzarella?s lecture will draw on his ethnographic research on the advertising and marketing world of Mumbai in order to explore the manner in which the globalization of markets puts a premium on the reinvention of cultural difference. Mazzarella is Assistant Professor in the Department of Anthropology at the University of Chicago. The Stephan Weiss Memorial Lecture Series was launched to commemorate the life of the late artist & sculptor, Stephan Weiss, husband and business partner of fashion designer Donna Karan.
Free and open to the public. RSVP strongly recommended For more information please contact 212.229.5391 or email maligi@newschool.edu
Added by kathrynyu on January 23, 2006