Is your company seeking growth but challenged by the slow pace and risks of organic product development and M&A?
Strategic Alliances are not only being used to round out existing product offerings, but innovative techniques are emerging that enable growth in new ways. In this interactive session, hear how leading companies are applying corporate partnering to their organizations with unprecedented results.
* Product Innovation: How Philips Electronics is lowering risk and bringing innovative products to market quickly using strategic partnering.
* New Market Expansion: How Symantec is driving revenue growth by penetrating new markets and geographies.
* Customer Partnering: How GE Capital leveraged their renowned black-belt competencies to help more than 2000 commercial loan customers save over a billion dollars, and how they created competitive advantage over other lending institutions in the process.
Panel:
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* Robert Van Eijk, VP, Corporate Alliances, Philips Electronics
* Erna Arnesen, HBS '80, VP Global SMB, Industry & Partner Marketing, Symantec Corporation,
* Karen Dougherty, ACFC Leader, GE Capital Solutions
Moderator: Adrian Ott, HBS 87, Chair, Marketing & Sales Roundtable & Author of the Forthcoming Book, Beyond Cocktail Napkin Strategies(TM):Corporate Partnering for Growth and Innovation
Members of the Bay Area Business Community are welcome. (Sign up as a non-member.) Limited seating availability, please register early.
$35 HBSA/NC Members; $55 Non-Members; $70 At the Door (if space available).
Official Website: http://www.hbsanc.org/events/05172007.asp
Added by FullCalendar on April 1, 2007