2007 State of the Inland Empire Internet Summit October 9, 2007

What:
State of the Inland Empire Internet Summit hosted by The Business Press will address the key strategies and latest trends in e-commerce, Internet marketing and social media. Regional experts will address the challenges and opportunities for B2B and B2C interactive marketing strategies.

Who:
Moderated by Dr. John Husing, the region’s preeminent economic forecaster, the event will address the e-commerce industry and its economic impact to the Inland Empire.

Keynote Speaker:
Donna Hoffman, Co-Director of Sloan Center of Internet Retailing at U.C. Riverside’s Anderson Graduate School of Management will give a presentation entitled “The Evolution of Customer Experience: 10 Trends You Can’t Afford to Miss.”

Dynamic Workshops:
Top experts in the field will deliver essential tips and tools for attendees to bring back to the workplace. Conference attendees can select two of the four workshops to support their professional specialty.

Track 1
10:00 a.m. Current SEO Practices
“Current Practices in Search Engine Optimization”
Brad Lipschultz, SEO, Inc

11:15 a.m. E-mail Marketing
“E-mail Marketing Boot Camp”
Chris Barnes, eMarketingWerx

Track 2
10:00 a.m. Social Networking
“Transitioning from Traditional Public Relations to Social Networking”
Doug Hay, Expansion Plus Inc

11:15 a.m. Emerging Media Trends
“How it is shifting the Marketing Practices and What You Should be Doing About it.” Linda Zimmer, MarCom: Interactive


When:
Tuesday, October 9, 2007
9:00 a.m.–10:00 a.m. Registration
10:00 a.m.–Noon Workshops
Noon–2:00 p.m. Program
Where:
Riverside Convention Center, 3443 Orange Street, Riverside

Reservations Required: $80.00 per person / $700 for table(s) of ten (includes program, two workshops and lunch) Sponsorship packages and reservations are available by visiting www.pe.com/events or by calling (909) 806-3104.

Official Website: http://www.pe.com/events